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EcoSMART Founder Steve Bessette Launches “Spray Safe With Steve” Campaign
New Web Site Follows Dad’s Mission to Educate Americans about Pesticide Products and Their Ingredients
ATLANTA – March 31, 2010 – Educating consumers on the potential hazards of synthetic pesticide products, EcoSMART founder Steve Bessette launches “Spray Safe with Steve,” a new online resource dedicated to sharing news, tips and advice about healthy pest control alternatives to help create a toxin-free home for families, pets and the environment. The national campaign, found online at www.spraysafewithsteve.com, provides visitors with easy to understand information about the pest control industry and its products through video clips, articles and one-on-one interviews. The site also includes Steve’s “Spray Safe Shopping Guide,” a collection of 7 expert tips to help consumers shop for non-toxic pest control products.
Spray Safe with Steve evolved from Steve’s struggle with his own personal eco evolution. Seventeen years ago as he transitioned his home to be a healthy haven for his on-the-way twin son and daughter, Steve and his wife were overwhelmed with information, product claims and ingredient lists and often found it difficult to make informed decisions when buying products. When he was unable to find eco-friendly pesticides, Steve instantly went to work to develop his own line and founded EcoSMART, the first complete line of green pesticide products in the United States based solely on botanical oils. Armed with years of industry insight and product knowledge, Steve established Spray Safe with Steve to help those on a similar eco-quest to easily navigate the often hard to understand, chemical-rich pest control industry.
“When I founded EcoSMART it was my goal to create the healthiest product for people and the planet,” said Steve. “Now, with the many pest control products lining the shelves, I feel it is my duty to raise awareness of the potential hazards of synthetic pesticide ingredients and help consumers navigate product labels for their families.”
For more information about the Spray Safe with Steve campaign, visit: www.spraysafewithsteve.com
About EcoSMART
EcoSMART Technologies is the leading producer of EPA Exempt, safe pesticides sold in the United States. It has been the #1 selling “green” line of pesticides used by professionals for years and is now available to consumers in leading retail stores throughout the United States. Derived from nature, EcoSMART’s patented technology is safe for your family, pets and the environment. The active ingredients in EcoSMART’s products are unique, synergistic blends of essential plant oils, many of which are classified as GRAS (generally recognized as safe) by the U.S. Food and Drug Administration. EcoSMART Technologies is the first company to economically enable a realistic shift from synthetic to botanical pesticides for major markets. For more information, visit: www.ecosmart.com